MODERATING and ACCENTING in Influencing Human Behavior

MODERATING and ACCENTING in Influencing Human Behavior



By Kevin Hogan
Best Selling Author of The Psychology of Persuasion

What role do Moderating and Accenting play in your daily interaction for influencing human behavior? Whether you are seeking to double your sales, gain rapid sales or rapid influence, leveraging Moderating and Accenting in your influence and persuasion toolkit can have a significant impact. To gain greater influence and persuasion prowess, you seek to accentuate your influence message with the persuasion technique of ACCENTING. Or when you want to soften and influence with a spoonful of sugar, alternately you use MODERATING.

Let me give you some examples.

At work....

ACCENTING
When you're at work and you are ticked off, frankly you're angry with a co-worker, you might find you are accenting your angry communicating message with you're adding a pointing gesture, a shake of your head and even a deep frown. Your doing this communicates to your colleague that you are angry and they now know you are quite serious about your anger, and want them to get the message very clearly.

another work scenario....

MODERATING

If you are correcting a minor mistake made by an employee, however, you might moderate the message with a palm up gesture, a reassuring smile, or a pat on the shoulder for encouragement. This lets the other person know you are serious about wanting the mistake corrected. However, your using MODERATING also softens the bite of your words with your influencing human behavior message a bit. Then he or she understands it’s not the end of the world. They are not in fight or flight mode about to lose their job. This was just a mistake and a learning experience.

For the complete Science of Influence Influence and Persuasion Mastery Home Study Course